4 Web Design Essentials to Catch Visitors Attention

A business website should be able to catch attention and keep it. It is one of the fundamentals of any good site. When getting website design services in Lloydminster, understand first what is important in achieving this phenomenon. Good web design should guide the user in the most effective manner. Always keep in mind that you are dealing with live people and that should help you get some things clear.

The Top Website Design Trends to Watch in 2016

2016 is already proving to be a red-letter year in terms of modern and efficient website design. With so many users now accessing the Internet on a daily business, what are a handful of suggestions that businesses need to keep in mind? Let us take a quick look at a few eye-popping statistics that should not be overlooked.

Size Matters: Website Design and Small Business

Online presence can make a huge difference for a small business, and a strong online presence for a business, almost always uses a website as its foundation. It is vital that a website has a professional and appealing design that does a good job of communicating what a business is all about.

The Current Trends in Website Design to Seek

You create websites to serve a particular purpose. Some of these tasks include marketing, provision of essential information or sales platforms. Whatever you use the site for, there is a need to ensure that you design the site for success. You must, therefore, seek a web designer that not only possesses exceptional skills but one that understands current trends in web design.

An Interconnected Alberta: The Value of Good Web Design

In Lloydminster, you’ll often find that people talk about things being “pretentious” or overly fancy. That’s a fair criticism: people want their ads, the businesses they visit, and the people they meet, to look good – without necessarily looking like they were peeled straight out of a magazine ad.

Website Design: Marketing Power at Your Fingertips

With a population of nearly 28,000 residents (and growing), Lloydminster represents a highly competitive marketplace. This is one of the reasons that a startup business needs to make use of all of the tools at its disposal. One strategy that cannot be overlooked is developing a highly interactive and functional website. Why is this so critical?

Why Customised Website Design is King

With so many businesses in Lloydminster focusing their efforts on internet marketing, it should come as no great surprise that creating customised website design is at the top of their to-do list. For example, a shoe store in the city may be considering to take their enterprise into the online community; or, a local contractor is hoping to streamline the current layout of his web page to attract a more sophisticated audience. It is clear that these and other online marketing needs can be quickly addressed by a quality web design service.

Smartphones in Lloydminster

One of the issues that web design companies can address is the rising use of smartphones within countless communities. As more Lloydminster residents utilise their gadgets to access the Internet, web pages must be upgraded to adapt to these devices’ screens and functions. This can be difficult for those who are not familiar with such requirements. Fortunately, website design companies will take these factors into account.

Working Together

Many Lloydminster businesses simply do not have the time to deal with their modern web design needs. So, partnering up with SEO companies for their web design and other online marketing services can be a wise and practical move for businesses. This won’t only result in a quality website that exactly fits a specific niche industry, but a better ranking in search engine results pages. Finally, it can save time and for only a small financial outlay, the inbound revenue generated can be quite impressive.

Rank Higher with a Mobile-Friendly Website

Any professional may want to set up a website to better advertise themselves to prospective clients. Website design professionals may argue, however, that certain websites with a rather unappealing look and feel may drop down the search rankings if not redesigned early on, all due to constant search engine updates. The criteria keeps changing every now and then, and people have to be aware and adjust their strategies accordingly.

Lately, there has been an added emphasis on making a responsive web design, or a website that adjusts to smaller screens such as that of a smartphone or a tablet. This is due to the fact that more and more people are relying heavily on their mobile devices and are using it as a primary way of browsing the web, even more so than their computers.

The simplest form of a responsive web design is that it adjusts to fit the screen of the device that it is accessed from. One way this is commonly done is by having fluid grid layouts that are designed for computers and fixed width layouts made for mobile devices. Images need to be considered as well, and these should resize accordingly.

The recent change to Google’s algorithm might only affect mobile search results, but mobile is becoming a norm these days. Almost half of all traffic from Google has come from mobile devices, and in November 2014, mobile traffic actually surpassed desktop traffic, indicating that the shift to mobile devices may be coming sooner rather than later.

Benefits of a Responsive Web Design

A responsive website design is gradually becoming a benchmark for businesses that have big plans for themselves online. After all, a responsive design does provide your website (and consequently, your business) several advantages.

Flexibility – Have you experienced browsing a website through your mobile device and finding that you’ve had to constantly zoom in and out to discern texts and images? Have you come across websites with heavily pixelated photos, annoying pop-ups, or links that delay site loading? If your website is compatible with only a few devices, you are clearly missing on a lot of opportunities to make your business visible in any device. A responsive website adapts to whatever platform is used to browse it, making the texts more readable and other page elements clearer or well-positioned.

What to Avoid in Web Design

So you’ve adapted to the most recent Google algorithm changes in your web development strategies, and your website is starting to get more visits. Despite this, however, you don’t seem to be making much progress in sales conversions. One of these could be the reasons:

Too Many Images

While images play a major role in conveying a clear and concise message to your audience, they may also cause distraction if they overwhelm your webpages. Limit the number of images you want to post in each page, and maintain a good image-text balance. Not only will image overload cause distraction, but it will also make your website look unprofessional, a characteristic most serious internet users avoid.